Kenzo

Kenzo, the Paris-based luxury fashion house, boasts a rich history characterized by innovation, cultural infusion, and unique design sensibilities. Founded in 1970 by Japanese designer Kenzo Takada, the brand initially began as a small boutique in Galerie Vivienne in Paris. Takada, who had moved to Paris in 1964, quickly garnered attention for his fresh approach, blending traditional Japanese aesthetics with European high fashion.

Kenzo Takada's first collection brought an unprecedented burst of vibrant colors, eclectic prints, and creative silhouettes to the fashion scene. This debut was significant because it broke away from the muted tones and structured designs that dominated the era. By utilizing fabrics sourced from flea markets and employing a distinctive patchwork technique, Takada achieved a unique visual language that resonated globally.

The 1970s saw Kenzo hosting spectacular fashion shows, which often took place in unconventional venues such as circuses. His pioneering spirit extended beyond the runway; in 1983, Kenzo launched his first men's collection, introducing an elegant yet adventurous style that expanded his brand's influence.

By the mid-1980s, Kenzo's offerings diversified into fragrances, with the release of the iconic Kenzo de Kenzo in 1988. This move solidified Kenzo's status as an all-encompassing luxury brand. The perfume division continued to flourish, producing notable scents like Flower by Kenzo in 2000, which remains a best-seller.

Kenzo Takada retired in 1999, handing over the creative reins to a series of designers who each brought their unique visions while preserving the founding ethos. Humberto Leon and Carol Lim's tenure from 2011 to 2019, for instance, revitalized the brand with urban influences and modern sensibilities, widely attributed to rejuvenating Kenzo’s youthful appeal.