Parmigiani Fleurier

Parmigiani Fleurier, a distinguished name in haute horlogerie, was founded in 1996 by Michel Parmigiani. Nestled in the heart of the Val-de-Travers region in Switzerland, the brand epitomizes Swiss watchmaking tradition while embracing modern innovations. Michel Parmigiani, an accomplished restorer of antique timepieces and horological artifacts, envisioned a company that would blend the craftsmanship of yesteryears with contemporary values. This vision was underpinned by his profound knowledge and experience gained from years of restoring rare pieces, including those housed in prestigious collections such as the Sandoz Family Foundation.

Integral to Parmigiani Fleurier’s history is the establishment of a vertically integrated manufacturing process. The brand operates its own production facilities, ensuring that every component of their watches, from the smallest screw to the most intricate movement, meets the highest standards of precision and quality. This level of integration is rare in the watchmaking industry and underscores the company’s commitment to excellence.

One of the landmark achievements in the brand's journey was the introduction of the Toric series in 1997, the first wristwatch series designed by Michel Parmigiani himself. This line set the standard for the brand's aesthetic, characterized by harmonious proportions and intricate details. Continuing its trajectory of innovation, Parmigiani Fleurier introduced the Kalpa collection in 2000, showcasing the brand's adaptability with its distinctive tonneau-shaped cases.

Parmigiani Fleurier has also garnered acclaim for its high complications, including tourbillons, perpetual calendars, and minute repeaters. The Bugatti Type 370, unveiled in 2004, exemplifies the brand's inventive spirit. Inspired by the Bugatti Veyron supercar, this remarkable timepiece features a transverse movement designed to mimic the engine layout of the car, a feat that revolutionized watch design.

Throughout its history, Parmigiani Fleurier has remained steadfast in its dedication to horological artistry, setting itself apart with a philosophy that honors tradition while fostering innovation.