Historic Grand Hotel Evropa Reborn as W Prague

The heartbeat of Wenceslas Square just got louder. W Prague, the city’s first W Hotels property, has opened in the iconic Grand Hotel Evropa building, redefining what modern luxury means in Central Europe. This historic Art Nouveau masterpiece, once a playground for Prague’s elite, has been reimagined as a vibrant destination where tradition meets fearless innovation. With its bold design, inventive culinary concepts, and electrifying social spaces, W Prague is set to become the city’s new epicenter of culture and style. From its roots as a gathering place in the early 1900s to its modern transformation, the Grand Hotel Evropa’s evolution is a celebration of Prague’s history and its future.

Designed by internationally acclaimed firms Benoy, AvroKO, and Chapman Taylor, the hotel respects its Art Nouveau roots while introducing a striking nine-story contemporary wing, conceived by DAM architects. The two worlds are connected by a visually stunning corridor inspired by Czech artist Alphonse Mucha’s dreamlike art, featuring embroidered walls adorned with botanical motifs, hummingbirds, and floral chandeliers by Preciosa Lighting. Natural earthy tones from the original building, such as terracotta, dark gray, and green stucco, intertwine with the new wing’s sleek, golden details. This harmony between past and present reflects the city’s duality: a place where history is celebrated and modernity thrives.

The hotel’s 161 guestrooms and suites are thoughtfully crafted to balance luxury and personality. The WOW Bohemia Duplex, located in the heritage wing, boasts restored beams, dramatic arch windows, and a deep grenache color palette that nods to its storied past. Meanwhile, the E-WOW Suite in the new wing offers a strikingly modern retreat, featuring bold colors and reflective surfaces that frame panoramic city views. Every room is designed with intent. Skylights bring natural light into loft-like spaces, theatrical drapery adds a sense of drama, and subtle Art Nouveau details echo the building’s original grandeur.

Art takes center stage at W Prague, with installations designed to inspire and engage. Highlights include the psychedelic wall art at Bisou, the fantastical garden mural by Michael Škapa in the W Lounge Garden, and the crystal installation in the restored atrium. Created by Preciosa Lighting and Pavla Doležalová, this masterpiece transforms the space with cascading crystal droplets, evoking Bohemian heritage in a way that feels fresh and modern.

Adding to the artistic allure is the opening of KLIMCHI’s first boutique store at W Prague. Known for its elegant Bohemian glassware, KLIMCHI has curated a collection exclusively for the hotel, ensuring that even the smallest details reflect the city’s cultural richness.

W Prague reinvents the city’s dining scene with venues that merge creativity and tradition. The revived Grand Café, in partnership with Monaco restaurateur Riccardo Giraudi, houses Le Petit Beefbar, an upscale bistro that redefines the steakhouse experience. The W Lounge, located in the contemporary wing, serves as the hotel’s social hub, evolving from a serene morning retreat to a lively evening hotspot.

Its lush terrace, the W Lounge Garden, is an urban escape where guests can savor signature cocktails and small plates while enjoying live music curated by Adriana Mižigárová. For those seeking a more intimate vibe, Bisou offers a quiet space to sip champagne or local wines. Above Rooftop, a seasonal terrace, delivers sweeping views of Prague’s skyline alongside refreshing drinks and curated beats, making it a must-visit during warmer months.

Minus One, in the hotel’s basement, is an immersive experience in itself. From a hidden speakeasy to private tasting rooms, this venue offers a series of surprises, including cocktails by award-winning mixologist Jan Šebek. The gold-plastered ceiling and terracotta tones create a warm, inviting space that transitions seamlessly between a cocktail bar, performance venue, and lounge.

The AWAY Spa at W Prague offers a serene escape from the city’s bustling streets. Guests can unwind in the signature WET pool, complete with a thermal suite that includes a sauna, steam room, whirlpool, and the All Seasons Water Journey—a multisensory experience that replicates the sensations of all four seasons. Fitness enthusiasts can stay active at the hotel’s state-of-the-art FIT gym, equipped with Matrix technology and Fitness on Demand options. For a more immersive local experience, guests can join the hotel’s running club and explore the city at a faster pace.

For further information, visit marriott.com